Websites Mock Up

The development of the innovative technologies has changed the marketing strategies. There is hardly a company which does not offer its services via the Internet. Additionally, many people understand that the Internet is the convenient place where everything may be easily found.Advertising We will write a custom research paper sample on Websites Mock Up specifically for you for only $16.05 $11/page Learn More However, it is important to organize the Internet website in the correct order with the purpose to make sure that the customers can easily reach the desired information and remain satisfied with its appropriateness and layout. The Internet marketing of the Great Cups Coffee Company is not that successful as the company wants it to be. First of all, it should be mentioned that the company does not have any basis for the successful development of the Internet marketing as having created several departments in different tows, the company failed to prov ide the only platform which does not allow the managers to coordinate the actions. Additionally, the company does not have an appropriate website, therefore, the company clients do not have an opportunity to know more about the company. To make sure that the company Internet marketing successfully develops, it is important to check the company website and offer a number of ideas which may be useful. First of all, the company should change the design with the purpose to make sure that all the links are active and the main page reflects the information which is interesting for all the visitors. The process should be placed in contrast with the previously high to attract customers by discounts. The main page of the company website should be absolutely restructured. The photos of the board of directors should be removed, all the pictures should be changed. Thus, it is important to place the photos of the products of the company with the slogan or another attractive phrase on the main pa ge. The top line of the main page should contain the information about the following, the company products, the company locations, the company vision and mission, the customer services and the novelties. Each of these links should offer the customers the range of information which may be interesting.Advertising Looking for research paper on it? Let's see if we can help you! Get your first paper with 15% OFF Learn More Thus, the customer products link should offer the detailed information about the range of products. The customers should know what they are drinking and which the advantages of the products are. The company locations should offer the addresses of the places where the products may be bought or the locations of the coffee company dealers. The vision and mission of the company should contain the ethical consideration and the main purpose the company pursues. The customer service should be full of the customer feedbacks, the contact information and other part icular data which may be useful for the customers and the website visitors. The novelties sections should be full of the new information. It is important for the company to offer something new from time to time to keep customers interested. Therefore, it should be concluded that the website appearance and information presentation are important for customers. The Internet marketing has become an essential part of the company success and the inability to meet the main requirements of the customer may lead to failure to sell the product. The bright and perfectly structured website attracts customers and informs them about the priorities of the company products. The company should make sure that all the data on the website is accurate and valid. This research paper on Websites Mock Up was written and submitted by user Mia Sharp to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Removal of separate legal personality and the ‘veil of incorporation’ by the courts The WritePass Journal

Removal of separate legal personality and the ‘veil of incorporation’ by the courts Removal of separate legal personality and the ‘veil of incorporation’ by the courts ] EWCA Civ 525 it was held that the veil will be pierced when there is â€Å"evidence of fraud, illegality or a sham or if the company is a mere faà §ade concealing the true facts† (sections 213-215 of the Insolvency Act 1986, section 993 of the Companies Act 2006 and section 15 of the Company Directors Disqualification Act 1986). It has nonetheless, been said that much difficulty arises with these exceptions as â€Å"veil piecing is not an end in itself but a means to an end† (Talbot, 2007: 29). Piercing the Corporate Veil Unless the circumstances of the case give rise to fraud or a pre-existing obligation, however, the courts will be unlikely to pierce the veil in its entirety; Pirelli Cable Holding NV v IRC [2006] UKHL 4. Arguably, the courts will â€Å"go to great lengths to avoid any obvious penetration of the corporate veil, whilst still making the sort of inquiries that would be satisfied by just such a process† (Watcher, 2007: 157). This ensures that doctrine is not being completely undermined, whilst at the same time providing protection to the public; Millam v Print Factory (London) 1991 Ltd [2007] EWCA Civ 322. Given the confusion that this may cause, it is integral that the veil is only lifted in exceptional circumstances (French, Mason and Ryan, 2011; 124). This is because individuals will otherwise be discouraged from investing in companies (Ghaiwal, 2012: 3). Therefore, the courts should only be able to â€Å"draw back the corporate veil to do justice when common sense and reality demand it† as in Conway v Ratiu [2006] 1 All ER 571. Conclusion Although it would seem as though the doctrine of separate legal personality is being undermined by the existence of exceptions, it is important that these remain intact in order to protect the public from abuse. Hence, there needs to be a balance between the interests of the public and the interests of a company and its members. Whether this balance is currently being attained is arguable, though the courts will go to great lengths to determine each case on its own facts in order to maintain fairness. Thus, it is important that the veil of incorporation does not protect those individuals found to have been acting in an unlawful manner. At the same time, however, the integrity of the veil should also be preserved so that a company’s members are not being found personally liable when the company is genuinely suffering. References Adkinsion, R., (2008) Under the Influence? New Law Journal, Issue 7341. Beatson, J., (1991) The Use and Abuse of Unjust Enrichment: Essays on the Law of Restitution, Oxford University Press. Birks, P. (2004)Undue Influence as Wrongful Exploitation, Law Quarterly Review, 120 LQR 34. Davies, P. (2010) Introduction to Company Law, 2nd Edition, OUP Oxford. Fafinski S., and Finch, E., (2009) Law Express: Contract Law. Longman. 2nd Edition. Ghaiwal, S. (2012) ‘Chandler v Cape plc: Is there a chink in the corporate veil?’, Health and Safety at Work Newsletter, vol 18, no 3. Gulati, B., (2011) Intention to Create Legal Relations: A Contractual Relationship Necessity ot an Illusory Concept, Beijing Law Review 2, Scientific Research. French, D. (2011) Company Law, 28th Edition, OUP Oxford. Hopt, K. L. (2001) ‘Company Groups in Transition Economies: A Case for Regulatory Intervention?’, European Business Organisation Law Review, vol. 2, no. 1. McKendrick, E., (2011) Contract Law. Palgrave MacMillan. 9th Edition. Poole, J., (2006). Casebook on Contract Law, 8th Edition, OUP Oxford. Saha, T. K., (2010) Textbook on Legal Methods, Legal Systems Research, Universal Law Publishing. Smith, S. A., (1997) Contracting Under Pressure: A Theory of Duress, 56 Cambridge Law Journal 2. Talbot, L. (2007) Critical Company Law, Routledge. Walden-Smith, K., (2005) Protecting the Vulnerable – The Court of Appeal’s Decision in Macklin v Dowsett, Stone Buildings News, Available [Online] at: 5sblaw.com/images/file/5SB_Newsletter_4.pdf Watcher, V. V. (2007) The Corporate Veil, New Law Journal, vol. 990, no. 7218. Wildman, E., (2009) Setting aside a contract for mistake, The In-House Lawyer, Available online at: inhouselawyer.co.uk/index.php/contract/6101-setting-aside-a-contract-for-a-mistake //